Do you want to learn how to use advertising to change lives and help someone begin their spiritual journey? Are you passionate about helping people at their point of need? Then the Ad Campaign Specialist role might be for you! This team member will be a self-motivated individual who is creative, looking to make a difference in the world and passionate about driving results
Global Media Outreach is a nonprofit ministry that exists to share Jesus online, grow people in faith and connect people to Christian communities. We stay on the cutting edge of emerging technologies with the intent to give everyone on Earth multiple opportunities to know and follow Jesus. See our vision becoming a reality by visiting WitnessToAll.com. See the tools we use to share Jesus by visiting GodLife.com and ExploreGod.com.
The Ad Campaign Specialist serves as an integral part of the team. The Ad Campaign Specialist will possess outstanding online marketing skills to build, manage and optimize campaigns as well as create digital marketing strategies and handle large budgets. This position reports to the Digital Advertising Director.
Essential Duties and Responsibilities:
- Manage on-time delivery of ad campaigns
- Test new technological platforms for ad campaigns
- Set deadlines and confirm deliverables with the team
- Interact directly with ad vendors to optimize campaigns
- Consult on creative best practices and optimization
- Maintain documentation on campaign process and procedures
- Troubleshoot common campaign issues
- QA and review creative before trafficking to publishers
- Analyze reporting, look for potential problem areas
- Meet the Key Performance Indicators (KPIs)
Job Requirements:
- Ability to manage multiple projects at the same time under pressure, within tight deadlines
- Experience with landing page design best practices and A/B testing experience
- Experience with the entire life cycle of a PPC campaign from identifying goals, developing a strategy, build and implementation, early optimization and mature account maintenance
- Capacity to work in a fast-paced, fluid operating environment
- Adeptness in understanding new technologies in short periods of time
- Self-motivated, self-learning, and proactive in identifying all possible solutions and proactively implementing strategy
- Strong organizational skills
- Aptitude to troubleshoot common campaign issues
- Ability to discuss strategy and recommend the best solution in high pressure or time-sensitive situations
Qualifications:
- BA or BS degree
- Minimum 1-year experience in building and managing campaigns including Mobile, Search, Display and YouTube/Reels/Shorts, etc.
- Experience building, managing and optimizing multiple campaigns simultaneously and managing medium and large budget
- Maintains and demonstrates a personal, growing relationship with Jesus Christ and exhibits Christian character and faith in all areas of life
About Global Media Outreach
Global Media Outreach uses multiple technologies to share the Gospel with billions of people worldwide and help new believers grow in their faith. Our vision is to give everyone on Earth multiple opportunities to know Jesus. This position is completely remote.
Employees are expected to actively and intentionally grow in their Christian faith and exhibit Christian character as demonstrated by their attitude, appearance and conduct. All employees are required to sign Global Media Outreach’s Statement of Faith.
